On June 18, the GTC 2024 Global Traffic Conference hosted by Beluga Global came to a perfect end at the Shenzhen Convention and Exhibition Center (Futian). As a special exhibitor, PhotonPay was invited by the organizer to bring the digital entertainment industry's funds collection and payment solutions to the cross-border industry exhibition area [Hall 4D04] booth, and discussed the development of the digital entertainment overseas ecosystem and the growth strategy with application software, pan-entertainment, cross-border e-commerce, advertising and other overseas companies, helping digital entertainment companies to efficiently collect and pay globally and fully expand the global market.

The digital entertainment industry is currently in its "golden age". According to the Global Game Market Report released by Newzoo, the number of global gamers will continue to grow in 2023, reaching 3.305 billion, a year-on-year increase of 4.3%. It is estimated that by 2026, the number of global gamers will reach 3.675 billion, with a five-year compound growth rate of 3.7%. The booming digital entertainment track has also put forward higher requirements for global financial infrastructure.

As one of the largest events in the cross-border overseas field, GTC2024 is the largest, most participated and most resource-rich cross-border overseas industry event in history. The exhibition area is 15,000 square meters, bringing together more than 200 exhibitors and 30,000 practitioners. The conference held 4 main summits, 1 industry exhibition, 2 matchmaking meetings and 6 industry salons, and arranged a series of offline exchange activities, covering social entertainment, e-commerce, games, pan-entertainment, technology and other popular cross-border overseas fields. The discussion topics are wide-ranging, covering overseas strategic deployment, market opportunities, industry analysis and market development.

As the industry's leading global payment platform and digital financial infrastructure provider, PhotonPay's global business growth team presented a one-stop digital entertainment industry fund collection and payment solution, and discussed with overseas publishers, application software and game publishers the needs of enterprises in global collection, fund distribution, exchange management, settlement and withdrawal, etc., and the on-site consultation received a warm response. PhotonPay not only provided one-on-one consulting services and explored potential cooperation opportunities, but also carefully prepared exquisite gifts and lucky draws such as waterproof sports backpacks, canvas bags, key chains, shoulder and neck massagers, and folding round fans, which further attracted the attention of a large number of participants.

In response to the multi-link, multi-dimensional and multi-scenario payment needs of digital entertainment companies, PhotonPay has created a more efficient, more convenient and more secure one-stop digital entertainment payment solution to help more companies achieve global borderless growth.