The highly anticipated 21st ChinaJoy (China Digital Entertainment Expo & Conference) kicked off today at the Shanghai New International Expo Center. This event, driven by intelligent technologies such as AIGC, Web 3.0, and the metaverse, is a digital feast and a showcase for new releases and classic masterpieces from global gaming giants. The global digital entertainment industry is focused on Shanghai as industry professionals from around the world gather to celebrate this grand event.

| PhotonPay at ChinaJoy: Your Gateway to Seamless Digital Entertainment Payments

Under the theme "Play the Game, Infinity Awaits," this year's exhibition covers a wide range of digital entertainment fields, including games, animation, esports, and intelligent entertainment software and hardware. More than 600 renowned companies from 31 countries and regions, including France, the United States, Canada, Germany, the United Kingdom, Japan, the UAE, Australia, Turkey, and Singapore, are participating, with the exhibition area covering 130,000 square meters. Nearly 200 foreign companies, accounting for 30% of the exhibitors, present a comprehensive view of the digital entertainment industry's development driven by new technologies.

As a leading global payment service provider in the industry, PhotonPay is honored to participate and showcase its one-stop payment solutions for the digital entertainment industry at booth W4-B992 in the B2B exhibition area. Together with numerous game and digital entertainment exporters, PhotonPay will explore future trends and opportunities, helping industry professionals manage their payment processes seamlessly.

Currently, the digital entertainment industry, especially the gaming sector, is experiencing rapid global growth. According to the "Global Video Games Market Insights" report, global video game market revenue is projected to surge from over $250 billion in 2019 to over $600 billion by 2029. The Chinese gaming industry plays a significant role in the global market. The recently released "2023 Game Overseas Trend Insights White Paper" by Meetgames reveals that in the first half of 2023, domestic revenue from self-developed Chinese mobile games reached 224.5 billion yuan, with overseas revenue at $17.5 billion (approximately 122.5 billion yuan), accounting for 33.3% of total revenue, marking a 1% increase quarter-on-quarter.

However, challenges such as intensified overseas competition, stricter regulatory mechanisms, and currency fluctuations pose new challenges for digital entertainment companies expanding abroad. For example, payment difficulties include challenges in opening overseas bank accounts, numerous fund distribution points, and complex currency exchange procedures. As a crucial partner for digital entertainment companies expanding globally, PhotonPay's one-stop payment solutions for the industry streamline payment strategies, enabling high-quality international operations.

On the first day of the exhibition, PhotonPay's booth was bustling with activity. PhotonPay's team of senior account managers addressed the payment challenges faced by game and digital entertainment companies attending the exhibition, offering professional advice to help solve payment issues.

| PhotonPay One-Stop Payment Solutions for Digital Entertainment

• Global Acquiring

PhotonPay facilitates online acquiring for game publishers, providing global mainstream card organizations and over 60 local payment methods. This allows players to pay using their most familiar and convenient methods, reducing payment friction.

• Application Collection

PhotonPay's application collection service is specifically designed for Chinese game and application developers and publishers going global. It currently supports major app stores like App Store and Google Play, as well as advertising monetization channels such as Google AdSense/AdMob, Meta Audience Network, Unity Ads, Applovin, Pangle, and liftoff, offering efficient and convenient one-stop payment services.

• Currency Exchange and International Payments

For companies needing to pay for advertising, influencer fees, overseas employee salaries, cloud services, etc., Photon Card offers a premium card BIN that covers these scenarios. It supports online bulk card issuance, multi-currency settlement, ultra-low fees, and real-time tracking of card usage for budget control.

Additionally, PhotonPay supports 24/7 currency exchange and entrusted exchange services, providing real-time competitive interbank rates to effectively hedge against exchange rate fluctuations.

Since its inception, PhotonPay has prioritized providing value to its customers. In the future, PhotonPay will continue to leverage its strong foundation and comprehensive service capabilities to ensure that digital entertainment companies can expand overseas without payment-related worries.

This year's ChinaJoy runs from July 26 to July 28, spanning three days. PhotonPay will be present throughout the event, ready to support you! We warmly welcome you to visit PhotonPay at booth W4-B992 in the B2B exhibition area. We look forward to seeing you there!